Chief Customer Officer
 

Krista Phillips serves as the Chief Customer Officer at M&T Bank. She oversees the bank’s customer experience, marketing, and analytics teams. Leveraging data and unique insights, Phillips leads M&T’s efforts to address a comprehensive range of customer needs and ensure consistent brand delivery across our footprint.
 

Phillips has more than 25 years of experience in the financial services industry. Most recently, she served as Executive Vice President leading consumer credit cards and enterprise marketing at Wells Fargo. Prior to that, she was Managing Director at Citi, where she held various senior roles, including Head of Brand Management, Advertising and Insights for the Global Consumer Bank, Head of Citi Cards Products, and Product Director of Co-brands and Loyalty.
 

Phillips is Chair of the Media and Communications Advisory Board at Loyola University Maryland.
 

She received her bachelor's degree in advertising from Loyola and her master's degree in professional communication from La Salle University in 2003.